Responsibilities
I designed the brand identity for Tribhangi Constructions, crafting a logo that visually represented strength, precision, and reliability. I also developed brand applications for real-world use, including site banners, safety gear, business papers.
Collaboration
I worked independently on the design but coordinated with construction professionals to understand industry expectations and ensure the brand felt authentic and credible.
Challenge
Balancing minimalism with meaning was the hardest part. A construction company’s logo needs to be simple enough to be recognizable at a glance but also strong enough to communicate trust and durability. I experimented with multiple variations before finding a design that hit the right balance.
Outcome
The final logo was a geometric ‘T’, symbolizing architecture, structure, and growth. The branding system ensured consistency across digital and physical applications, giving Tribhangi a strong, recognizable presence.
